Digital Waffle

637349 Paid Media Manager

Digital Waffle

Posted Yesterday

Job Description

Paid Media Manager | London (Hybrid) A fast-growing ecommerce-focused digital agency is hiring a Senior Paid Media Manager to lead strategy and performance across a portfolio of ambitious consumer brands.This is a highly strategic role for someone who understands how paid media drives commercial outcomes, not just platform metrics. You'll take ownership of client performance, help shape acquisition strategy and act as a trusted advisor to brands operating in competitive markets. Role: Paid Media ManagerSalary: Up to £65,000Location: London (Hybrid - 3 days onsite) What you'll be doing:Own paid media strategy across a portfolio of ecommerce and consumer brandsManage and optimise campaigns across Meta, TikTok and other paid acquisition channelsBuild growth strategies aligned to client commercial objectives, profitability and customer acquisition targetsAnalyse performance data and identify opportunities to improve efficiency and scaleLead client meetings, presenting recommendations and performance insights confidentlyCollaborate with creative teams to improve campaign effectiveness and conversion performanceSupport testing programmes across audiences, creative, landing pages and acquisition funnelsStay ahead of platform changes and emerging opportunities within paid media What you'll need:Strong experience managing paid media campaigns within ecommerce environmentDeep expertise across Meta Ads and TikTok AdsExperience managing meaningful advertising budgets and delivering measurable commercial resultsStrong analytical skills with the ability to connect performance metrics to business outcomesExcellent communication skills and confidence presenting to clientsUnderstanding of attribution, measurement and incrementality principlesAgency experience or experience operating within fast-paced digital businesses preferred

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