digital marketing analyst

Shuncheng Limited T/A Yo Yo Asian Supermarket at George’s Quay, Cork is looking for an experienced digital marketing analyst to support the company’s supermarket digital marketing performance, customer insight.

The successful candidate will be responsible for analysing digital marketing data, website traffic, online booking activity, paid advertising performance, social media insights, customer behaviour, campaign conversion, visitor trends and market demand. The role requires the preparation of analytical reports, dashboards and commercial recommendations to assist management in improving digital campaign performance, increasing visitor numbers, strengthening customer retention and supporting business growth and increasing online presence of the company

Other Duties and Responsibilities

• Preparing regular digital marketing performance reports for management, including campaign conversion, customer segmentation, seasonal trends, and return on advertising spend.
• Monitoring and analysing paid advertising campaigns, social media insights, email marketing performance, website analytics and online booking data.
• Conducting market and competitor analysis within the Chinese supermarket retail sector, with particular focus on digital engagement and customer demand.
• Identifying opportunities to improve online customer acquisition, customer retention, repeat visits, booking conversion and digital campaign effectiveness.

Requirements

Minimum 2 years of experience.

Good communication skills.

Familiarity with data analytics tools and an understanding of social media platforms.

Annual Remuneration: €36,606.00

Pay rate: € 18.05 per hour for 39 hours per week.

Work Location: 19, George’s Quay, Cork

If you're interested in this role, please apply with CV to: [email protected]