Paid Media Manager 3065649 I.Html
Job Description
Data-driven and proactive, the full-time remote Paid Media Manager will lead and optimize multi-channel paid acquisition programs to drive pipeline growth, qualified leads, and revenue impact while collaborating with cross-functional teams.
##### Key responsibilities
Develop and manage paid acquisition strategies across various digital advertising channels, including Google/Bing Ads, LinkedIn Ads, and Meta Ads
Monitor performance metrics such as CAC, CPL, and ROAS, and build dashboards for campaign effectiveness analysis and optimization recommendations
Ensure accurate campaign tracking and attribution, partnering with Marketing Ops to resolve discrepancies and improve targeting precision
##### Required qualifications
3-7+ years of experience managing paid media for B2B SaaS, martech, ecommerce tech, or analytics companies
Deep expertise in LinkedIn Ads, Google Ads, and Reddit Ads
Strong understanding of attribution models, tracking, and marketing analytics
Experience with CRM and marketing automation platforms, preferably HubSpot and Salesforce
Analytical mindset with proven reporting skills and experience managing six-figure+ monthly ad budgets
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