Product Marketing Specialist 3055570 I.Html

Results-driven and collaborative, the full-time remote Product Marketing Specialist will support the market success of Propelus solutions by creating compelling marketing content, executing marketing campaigns, and analyzing market trends to identify growth opportunities.

##### Key responsibilities

• Execute product launches end-to-end, leveraging existing frameworks for planning, enablement, and post-launch reporting
• Create high-impact marketing assets, including website content and ad creatives, to drive user engagement and conversion
• Conduct customer interviews and competitive analysis to inform market trends and refine ICP/persona insights

##### Required qualifications

• Bachelor's degree in Marketing, Business, or a related field, or equivalent experience
• 1-3 years of experience in product marketing
• Experience in the healthcare industry
• Proficiency in marketing automation tools (e.g., HubSpot) and CRM systems (e.g., Salesforce)
• Strong analytical skills with the ability to interpret data for marketing decisions