Search Marketing Manager

Develop and manage the company's overall Search marketing strategy, campaigns and programs, including SEO, SEM, PPC, Landing Page Optimization and Affiliate / Third-Party Lead Generation efforts. Create, implement, and manage all Search campaigns to drive new customer acquisition, lift brand awareness and consideration, and enhance reputation.

Primary focus is to drive customer acquisition and retention and build revenue profitably online; manage a strict budget and continually improve return on ad spend. Develops Search marketing roadmap including optimization of existing channels and development of new and ensure that plans are executed in conjunction with associated tactics. Identify and manage the production of thought-provoking content for distribution in blog posts, website pages, social media, infographics and more. Leads all efforts for landing page optimization (LPO), personalization and other forms of a/b and multivariate tests associated with digital marketing focused on improving click through and conversion rates.

Americor Funding is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.