Principal Product Engineer - Verification

MathWorks is seeking a Product Marketing engineer to drive the success of our HDL, FPGA, and ASIC verification products. In this role, you will develop and execute targeted marketing strategies, collaborate with development and sales teams, create compelling collateral, and develop our long-term market strategy involving verification solutions for FPGA and ASIC applications.

### Responsibilities

As a product manager, your responsibilities will include

Develop and execute targeted marketing strategies for verification products

Conduct market research and analysis to understand customer needs and competitive landscape in the hardware verification domain

Collaborate with product management, engineering, and sales teams to define product positioning and messaging

Create compelling marketing collateral, including product presentations, product pages, whitepapers, and case studies, tailored to the MATLAB and Simulink design audience

Develop and execute go-to-market plans for new FPGA and ASIC verification product launches

Collaborate with the marketing communications team to create and deliver effective marketing campaigns

Monitor and analyze marketing campaign performance metrics for HDL verification products to optimize effectiveness and ROI

Develop and prioritize product roadmaps for integrating features into MathWorks HDL products

Stay up-to-date with industry trends and developments to identify new opportunities and challenges

### Minimum Qualifications

verification and validation tools

A bachelor's degree and 10 years of professional work experience (or equivalent experience) is required.

### Additional Qualifications

Knowledge of MATLAB, Simulink or equivalent software

Expertise in EDA tools for FPGA and ASIC applications

Product marketing or business development experience

Experience working with customer‑facing engineers on technical engagements

Strong presentation and writing skills

Analytical personality with strong overall marketing, research, and planning skills

Experience with RTL design and verification workflows using VHDL, Verilog, and SystemVerilog

Understanding of RTL IPs for DSP, wireless, and vision applications is a plus

Candidate should expect to travel about 10% of the time

Why MathWorks?

It's the chance to collaborate with bright, passionate people. It's the opportunity to accelerate the pace of discovery, innovation, and learning in engineering and science. And it’s a commitment to doing the right thing—for each individual, our customers, and the local community. We cultivate an enjoyable, participatory, and rational environment that champions individual growth, encourages initiative, values collaboration, shares success, and rewards excellence.

MathWorks develops MATLAB and Simulink, the leading technical computing software used by engineers and scientists. The company employs more than 6,500 people in 16 countries, with headquarters in Natick, Massachusetts, USA. MathWorks is privately held and has been profitable every year since its founding in 1984.

YOU + MathWorks = Unlimited Possibilities