Customer Insights Analyst
Job Description
Grow With Us – Join the Nature Fresh Farms Team
Imagine breaking from tradition to ensure a brighter future for generations to come. At Nature Fresh Farms, we're committed to nourishing people and the planet through greenhouse farming.
Since 1999, our family-owned company has pursued a simple yet profound goal: to cultivate a kinder, healthier future. Today, we're proud to be one of North America's largest vertically integrated leaders in greenhouse-grown produce.
While we are growers, we are also greenhouse builders, plant nurturers, and collaborative partners united by shared values and vision.
Our journey is far from over.
As we look to the future, we remain committed to
Innovation and conservation
Reducing waste and promoting biodiversity
Creating a more sustainable, inclusive, and friendlier world for all
We're Hiring
We are currently looking to fill a full-time, permanent position for a Consumer Insights Analyst in our Marketing Department at our Leamington office.
What You'll Do
Bring Consumer Insights to Life
Contribute to the design and execution of research projects, partnering with external vendors to deliver quality insights on time and on budget
Synthesize qualitative and quantitative findings into clear, compelling stories that drive action
Build presentations that bring the consumer to
Support the activation of our consumer research across the organization
Mine Data and Identify Opportunities
Create and analyze reports using syndicated data platforms and emerging on-demand research tools
Build and maintain standardized reporting templates for category performance, competitive tracking, and consumer trends
Track emerging trends, competitor activities, and whitespace opportunities
Compile regular intelligence updates for internal distribution
Fuel Innovation and
Collaboration
Partner with Marketing, Product and Packaging Innovation, and Sales teams to deliver insights that inform real decisions
Arm the team with consumer-backed sell stories for retail partners and trade show moments
Be a go-to resource for "what does the consumer think?" building a reputation as the team's insight engine
Problem Solving
Resourceful and proactive approach to finding solutions
Growth Mindset
Eager to develop new skills and take on expanded responsibilities
This role requires compliance with all Health and Safety, Food Safety, Bio Security, and Nature Fresh Farms policies and procedures.
This description highlights the main responsibilities but is not inclusive of all activities that may be required.
Must be able to complete all physical requirements of the job with or without a reasonable accommodation.
What You Bring
Bachelor's degree in Marketing, Business, Economics, Psychology, Communications, or related field
2–5 years of experience in consumer insights, market research, or data analytics within CPG, food and beverage, or retail; fresh produce or perishables experience a plus
Hands-on experience with syndicated data platforms (Circana/IRI, Nielsen, Numerator) and/or primary research execution (surveys, focus groups, IDIs)
Strong communicator who can distill data from multiple sources and present findings to diverse audiences
Proficiency in Excel and PowerPoint, including charts, pivot tables, and presentation development
Valid passport with ability to travel to the U.S. or internationally as required
Core Competencies
Intellectual Curiosity
Driven to understand the "why" behind consumer behavior and market trends
Communication
Ability to translate complex data into actionable narratives
Attention to Detail
Commitment to accuracy, data quality, and reporting consistency
Collaboration
Works effectively across teams with a service-oriented mindset
Problem Solving
Resourceful and proactive approach to finding solutions
Growth Mindset
Eager to develop new skills and take on expanded responsibilities
What To Expect
Office setting - walking, sitting, and standing throughout the day.
Participation in tradeshows and company events (some extended walking/standing)
Some travel required to different locations within and outside of Canada and locally as needed
Works Monday-Friday. Hours may fluctuate according to business needs. May be required to work after hours as needed
Who We're Looking For
We're searching for passionate, purpose-driven individuals who are eager to make a difference — not just in their day-to-day work, but in the world around them.
The right candidate is someone who shares our vision for a kinder, healthier future and lives out values that align with our own.
At Nature Fresh Farms, our GROWS Company Values guide everything we do — from how we collaborate as a team to how we grow as individuals and as a business:
Growing People – We cultivate greatness, every day
Respect and Care – We care for our people and our communities
One Team – We're stronger as one
Win By Challenging – We reimagine what's possible
Serve With Purpose – We make things happen
If you're someone who believes in doing meaningful work, thrives in a collaborative environment, and is motivated by innovation and impact, you'll feel right at home here.
Why Work With Us?
A forward-thinking, sustainability-driven company
Supportive, people-first workplace culture
Opportunities for growth, learning, and development
Competitive wages and benefits
A chance to be part of something bigger than yourself
Ready to Grow With Us?
If you're inspired to make a real impact and grow your career in an innovative, purpose-driven environment, we'd love to hear from you
Click the "Apply" button and submit your resume to take the next step in your career with Nature Fresh Farms.
Nature Fresh Farms is committed to providing an inclusive and barrier-free work environment, beginning with the hiring process. We are an Equal Opportunity Employer and welcome applications from candidates, in accordance with all relevant legislation.
Nature Fresh Farms provides an accessible environment in which all individuals have access in a way that respects the dignity and independence of people with disabilities.
Accommodations are available on request for candidates taking part in all aspects of the selection process
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