Head of Growth

Build on the legacy of an iconic New Zealand brand - and help more Kiwi business owners realise their ambitions.

The Icehouse has the reputation, relationships and ambition to make an even bigger contribution to New Zealand business. This is your opportunity to turn that potential into growth, supporting the owners and leaders creating jobs, strengthening communities and driving our economy.

About the Icehouse

For 25 years, the Icehouse has backed the people behind New Zealand businesses - the owners and leaders creating jobs, investing in their communities and driving our economy. Through its programmes, workshops, coaching and advisory solutions, it helps them lift their ambition, strengthen their capability and build businesses that grow. The impact reaches beyond each owner, into their teams, families, suppliers and communities across the country.

With a trusted brand, an influential alumni community and strong partnerships, the Icehouse is in a powerful position to extend that impact. New solutions and a clear growth strategy are opening the door to support more business owners. Now it needs a growth leader to build on that momentum, turn opportunity into results and help shape its next chapter of contribution to New Zealand.

About the role

Reporting to the CEO and joining the senior leadership team, you’ll lead the Icehouse’s national growth engine. You’ll take the strategy and emerging marketing and sales approach, use your experience to refine and improve them, and deliver sustained demand and profitable revenue growth.

Your focus will include

Developing the national go-to-market approach, identifying priority customer segments, compelling propositions and effective routes to market.

Connecting brand, PR, thought leadership, campaigns, events, alumni and partnerships to build awareness, demand and acquisition.

Bringing customer insights into how solutions are shaped and positioned, creating clear pathways into the right support.

Leading and coaching the sales team, building a central growth hub and improving qualification, nurturing and conversion.

* Using CRM and funnel insights to guide investment, test opportunities and improve commercial performance.

You’ll bring sales and marketing together as one coordinated team, directly leading the Marketing Manager and sales team.. Alongside you, the Heads of Customer Solutions, Learning and Community will provide close connections to solution development, delivery and the alumni network.

About you

You bring strategic marketing depth alongside direct sales leadership. You’ve developed go-to-market strategies, generated demand and led people to convert opportunities into revenue.

You know how to build a marketing-led organisation, using customer insight, segmentation and strong brand positioning to guide growth. You make clear choices about channels and investment, and bring the sales leadership to turn demand into revenue - coaching your team, building a disciplined pipeline and keeping high-value service sales personal and consultative.

You’ve grown demand for intangible offerings, such as expertise, learning or high-value services. You may have developed your skills in a larger organisation or a dynamic smaller company; what matters is your understanding of business owners and your ability to deliver in a small team. You’re an early adopter of new tools, already using AI to strengthen marketing insights and improve execution.

Commercially sharp and resourceful, you’re comfortable setting direction, getting involved and working with external specialists. You bring fresh thinking, constructive challenge and the confidence to test, learn and act.

Why this role? This is purposeful work with a direct connection to New Zealand’s business community. You’ll build on a trusted brand, work with ambitious owners and leaders, and have the backing of a CEO who welcomes new thinking.

There’s autonomy to make your mark and a significant opportunity to help the Icehouse reach more businesses and grow its impact.

To find out more, get in touch with Fleur at Sprout People. [email protected] | 021915540