Marketing Automation Specialist

Accredited employerParnell, Auckland, NZFull-timePosted 3 weeks ago

Job Description

Mō mātou | About Us

Blind Low Vision NZ is the leading national provider of vision rehabilitation services for people who are blind, deafblind or have low vision. Now more than ever, the opportunities are here to make a real difference for people with sight loss, and you’ll help us achieve our vision of empowering New Zealanders who are blind, deafblind or low vision, to live the life they choose.

As well as supporting individuals, we seek to make big-picture change by advocating for inclusive communities and for optimal eye care services for all New Zealanders. We have a rich history stretching back to 1890 and as we continue to connect people with sight loss to expert staff and their peers, we also continue to be one of New Zealand's most trusted and iconic not for profit organisations.

Mō tēnei tūranga mahi | About this role

We're looking for a Marketing Automation Specialist to lead the technical delivery of automated journeys across Salesforce Nonprofit Cloud (NPC) and the wider Salesforce ecosystem

In this role, you'll transform business requirements into personalised, data-driven communications that engage supporters, strengthen relationships and drive impact. Working closely with Engagement & Marketing, CRM & Data, Technology and Insights teams, you'll ensure our automation capability is reliable, scalable and continuously improving. You will:

Design, build and optimise automated supporter journeys using triggers, decisioning, personalisation and audience segmentation.

Activate audiences across Marketing Cloud Next, Data Cloud and CRM platforms.

Lead testing, quality assurance, monitoring and troubleshooting to ensure journeys perform seamlessly.

Implement consent, suppression, accessibility and deliverability requirements to maintain trust and compliance.

Support measurement, experimentation and continuous improvement through robust technical solutions

Develop standards, documentation and reusable components that strengthen team capability.

Provide expert guidance on marketing automation, platform enhancements and best practice.

Ko wai koe | About you

You're a technically minded marketing automation professional who enjoys solving problems and building scalable solutions that deliver real results. You'll bring:

Experience building and managing automated journeys in Salesforce Marketing Cloud or a similar platform.

Strong skills in segmentation, personalisation, journey logic, triggers and data-driven communications.

Experience working with CRM data, integrations and audience management.

Knowledge of consent management, accessibility, deliverability and testing best practices.

The ability to translate business needs into practical technical solutions and work effectively with a range of stakeholders.

Experience with Salesforce Data Cloud and Marketing Cloud Next is highly desirable.

This is an opportunity to apply your technical expertise to purposeful work, helping us build more relevant, accessible and effective supporter communications that contribute to our mission.

Ngā painga | What we offer\

5 weeks of Annual Leave

Flexible working options available

1 Day of Birthday Leave and 1 Wellbeing Day

Health and Wellbeing Allowance

Eye Test and Prescription Lens Reimbursement

Access to 70+ discounts with businesses across the country

* And many more!

\*conditions apply

Applications close: 25 October 2026

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Blind Low Vision NZ

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