Marketing Automation Specialist

About the Company

Auxo Software has built software for New Zealand's automotive industry for more than 25 years and is owned by the MTA. Their new SaaS platform, Auxo Workshop, is changing how automotive workshops run their businesses, and growth into Australia is well underway. It's a rare mix: real startup pace and ambition, backed by an established business with genuine long-term stability.

The Role

Reporting to the GM Marketing, you'll be the marketing automation lead in a growing team. You'll build the workflows, tracking and integrations that turn HubSpot into a modern demand generation engine. That means campaigns can launch in days, leads are scored and enriched, and Sales knows exactly who to call first.

Key Responsibilities

Build and refine HubSpot workflows, lifecycle stages, lead scoring and lists

Set up conversion tracking, UTMs and attribution across web, email and paid

Create automated nurture journeys for prospects and free trial users

Connect HubSpot with ad platforms, the website and product data via integrations, webhooks and APIs

Enrich and score leads so the sales team can prioritise the best fits

Plan and launch multi-channel demand gen campaigns, building the pages, forms and emails behind them

Build dashboards on funnel performance, attribution and pipeline

Test new AI and MarTech tools, and keep what adds real value

Key Skills & Experience Required

3+ years in marketing automation, marketing operations or demand generation

Advanced, hands-on HubSpot build experience, including complex workflows and lead scoring

Proven conversion tracking and tag setup across websites and ad platforms

Experience connecting tools through native integrations, integration platforms or APIs

Confident, everyday user of AI tools, with clear examples of the impact

Strong analytical skills, comfortable turning data into decisions

Thrives on pace and shifting priorities, and enjoys solving messy problems

B2B SaaS background highly regarded

What's in it for you

You'll have real freedom to shape the tech stack, with leadership that's genuinely backing AI and willing to invest in the right tools. You'll work closely with a GM Marketing who sets clear direction and wants you to own the build. And you'll get the energy of a fast-growing SaaS product.

Benefits

Flexible working hours

Professional development budget

Day off on your birthday

Parking available

To be considered for this position, please submit your CV via the link below.