Senior Marketing Operations Manager 3305301 I.Html
Posted 2 days ago
Job Description
- Experienced in marketing operations, the full-time Senior Marketing Operations Manager will optimize technology, workflows, and processes to enhance B2B and B2C marketing efforts in a remote-first environment.
- ##### Key responsibilities
- Administer and optimize marketing technology, including HubSpot and Customer.io, ensuring smooth operation and compliance
- Design and support omnichannel customer journeys, focusing on consumer acquisition, engagement, and lifecycle management
- Coordinate with product and engineering teams to scope and execute marketing capabilities while improving measurement and reporting
- ##### Required qualifications
- 8+ years of experience in B2B and B2C marketing operations or marketing automation, particularly in B2C lifecycle management
- Hands-on expertise with marketing platforms such as HubSpot and Customer.io
- 3+ years of team management experience in a fast-paced startup environment
- Experience supporting AI-enabled marketing capabilities
- Preferred background in healthcare or regulated industries
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